I will start off by apologizing to the Chinese community for butchering the language in the title, but I think you got the jist of it. And why did I put the title of this blog in Chinese? That's because a lot of people are uninformed about ALL of CJAM's programming, and CJAM actually has a large block of ethno-cultural programming.
What exactly is ethnocultural you ask? Well, to be honest I am not 100% exactly sure what it means so lets define it.
*5 minutes later*
Okay, I cannot find a definition on the internet, so let me quickly sum up what I think it is. As far as a CJAM definition, ethnocultural programming is a block of shows that take place on the weekend, that showcase music, news, events and anything you can think of that pertains to a country outside of Canada.
Since CJAM is a campus community radio station, we do have a lot of volunteer programmers who are not students at the University. Ethnocultural programming gets a lot of its programmers from the local community, whether it be Windsor or Detroit. Shows such as Forza Italia (Italian Radio), Chinese Reflections (Chinese Radio), Asian Vibrations, Macedonian Roots and many more specialized programs that run Saturday and Sunday from 10 am - 6 pm.
CJAM's ethnocultural block is much more important that a lot of people give it credit for. Shows, such as Chinese Reflections, do mean a lot to their niche communities. Not only do they bring news, music and events to ethnic communities across Windsor and Detroit, they help new immigrants families (awful term, but I can't think of a better one) ease themselves into the community. This is just another key example of how CJAM is fulfilling their mandate, giving under represented members of the community a voice. But not only does CJAM help the ethnocultural community, the enthocultural community helps CJAM. The programmers of the ethnocultural programs have been known to bring in some of the highest amount of pledges during the pledge drive.
SO you see my friends, CJAM is not just a source of awesome independent music. It can offer you a whole world of possibilities..... *Editors note I am sorry for that lame ending....*
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